About Chris Kilbourn

Chris Kilbourn is the VP of Strategy at Fit Marketing. In past lives, he was a professional rockstar (seriously), and he built and scaled 3 successful companies from the ground up.

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Articles by this author:

Are You a Conversion Optimization Rockstar? Take the Qu...

So you think you’re a web conversion expert? Test your knowledge of this complex area by...

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How Simplification Saved Our Website Redesign and Incre...

Giving customers more options doesn’t always lead to better conversions. In fact, it can kill...

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How to Conduct a Link Audit Like Sherlock Holmes

Feeling the pain of poor SEO efforts in the past? Thanks to Penguin 2.0 and Hummingbird, the search...

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How to Kill Your Frankenstein-Like Marketing Campaign T...

“It’s alive!” Or is it? Just because your marketing campaign has as many parts as...

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10 Signs a Content Marketing Campaign Is Dying (And How...

Dead in the water. If that describes your content marketing campaign, you are in big trouble. But...

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SEO in the Age of Penguin 2.0 and Hummingbird: You’re...

Everything you learned about SEO five years ago is wrong. Heck, everything you learned about SEO...

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