Before a website can convert traffic into prospects or customers, visitors have to read the content. Most of the time, they don’t. According to UX expert Jakob Nielsen, the average Web page visit lasts less than a minute, and the average visitor reads only a quarter of the text on a page. In Continue reading

Recent Posts

5

So You Have an Ugly Website… Is a Redesign Really Necessary?

I know a lot of webmasters who are in panic over their ugly website. They can’t see past the...

Continue reading...
4

How to Score Content That Converts Readers Into Customers

Sending your company’s content out into the world without knowing whom it’s going to reach —...

Continue reading...
1

Is Email Personalization Still a Conversion Clincher?

Email and personalization seem to go together in marketers’ minds like peanut butter and jelly....

Continue reading...
2

Behind the Scenes: A/B Split Testing Your Emails to Find Your Perfect Format

With 94% of internet users regularly checking their email accounts, it’s little surprise that...

Continue reading...
1

3 Must-Optimize Web Pages (and How to Optimize Them)

We all agree that conversion optimization is important. But knowing it’s important doesn’t...

Continue reading...
5

Newbie Growth Hacker Series: Landing Pages that Convert [Part 2 of 3]

In the first article of this series, we helped you set up ads to growth hack your way to more...

Continue reading...
1

4 Ways to Test Your Content Marketing Strategy

If you make (or want to make) your income online, you probably already recognize that your content...

Continue reading...
3

Are You Losing Conversions By Not Addressing the 4 Buyer Modalities?

What do great salespeople have in common? They’re great listeners and strong judges of...

Continue reading...
3

How to Improve Ecommerce Conversions on Physical Products

Most of the conversion optimization tips we share here on CrazyEgg have to do with selling...

Continue reading...



Get conversion optimization & A/B testing articles FREE >>>