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How to Create the Perfect Transactional Email

by George Mathew

openrates

Transactional emails are the boring ones. You never glance at them twice. They announce order confirmations, shipping details, and delivery estimates, and after a quick review, they tend to get filed away. But here’s the thing: They get an even shorter glance from the marketing department. That means transactional emails…

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Mike Halligan

@MrMikeHalligan