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Adam Kreitman coaches business owners on how to make their websites more compelling to their prospects.. and to Google. He owns Words That Click, a firm specializing in Conversion Optimization and managing Google AdWords campaigns for small businesses.Follow him on

3 Under The Radar PPC Tools

by Adam Kreitman


Built a PPC campaign lately? It ain’t easy! PPC platforms like Google AdWords and Bing Ads have been rolling out new features on a seemingly weekly basis. The changes have been great (for the most part) and have made PPC an even more powerful tool to have in your marketing…

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The Secret To Truly Accurate Keyword Research

by Adam Kreitman

Accurate Keyword Research

Keyword research can be a pain in the butt challenge. There’s no getting around it, however. Keywords are the foundation of your search marketing strategy. Miss the mark on your keywords and your results suffer. There’s no shortage of keyword research tools to help you come up with keyword ideas…from…

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How To Laser Target Your Prospects With Facebook Ads

by Adam Kreitman


It’s popular to trash Facebook these days. Its stock price has fallen to record lows, billionaires are dumping their stock, big companies are abandoning their paid advertising campaigns and there have even been doubts raised about the legitimacy of Likes companies get from their FB ads. Certainly Facebook advertising isn’t…

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Show Me My Heatmap

@CrazyEgg Thanks for no longer truncating naming conventions of exported snapshots. Saves so much time!

Nicole Mintiens