Mason Duchatschek knows how to sell. Co-author of the book, Sales Utopia, Mason’s ideas and strategies have been featured in Selling Power magazine, Newsweek, The New York Times and Entrepreneur magazine. He’s also been featured as a guest on Fox News and CNBC.
Mason also knows video. Video has been at the forefront of his social media consulting business. He’s used it very effectively to build a tribe of followers, sell his services and get top rankings for highly competitive keywords.
So it should be no surprise that Mason’s combined those two talents to leverage the power of video to build a virtual sales force for himself and his clients that pounds the virtual pavement 24/7/365.
Mason’s newest company is BusinessWebVideos.com which makes high quality video production affordable for any business. You basically submit your script, pick your model and BusinessWebVideos.com handles the video creation and production.
I interviewed Mason on the topic of using videos to sell online. And, since he is a video expert, we did something a little different for this interview. I submitted my questions to Mason via email and he submitted his answers via video. You can read/watch below…
Q1. You really gravitated to video years ago, not just for getting rankings and traffic, but for generating sales. What is it that attracted you to video?
Q2: Why do you think more companies, particularly “real world” businesses, aren’t using video to create a “Virtual Salesforce”?
Q3: When companies do try to use videos as a sales tool, what are the biggest mistakes you see them make?
Q4: What tips or advice do you have for those who want to try using video to help close the deal?
Q5: Videos can be a powerful way to drive a lot of traffic to a website. Do you have a secret or two you could share with our readers about how to get more traffic from their videos?
If you want to put a video sales force to work for your business, check out Mason’s done-for-you video company, BusinessWebVideos.com.