It has been nearly seven years since Pinterest launched and became a runaway success. According to Statista, the image-saving site, which describes itself as “the world’s catalog of ideas,” reached 10 million monthly visitors faster than any site in history.
This is a dangerous topic. Of course, we all want to get customers without spending a dime. But there’s an old saying that comes to mind:
One person’s killer UX is another’s UX killer. Why not copy the killer user experience of a famous site in your industry? The short answer? You’re not them.
Give yourself a pat on the back. It’s time to celebrate, right? After all your hard work you’ve finally got the sale or sign up you’ve been searching for.
Lost customers. Lost revenue. EEK! Increased competition. Oh no! It has been said that it costs six times more to recover a lost customer than it cost to acquire them in the first place.
We lied to you. For years, we, as providers of an A/B testing tool, told you it was easy. We made a visual editor and pretty graphs and gave you wins on engagement or a lower bounce rate, but we did not really contribute to your bottom line.
If you’re only going to use one social media site for marketing, the chances are it’s going to be Facebook. The now-ubiquitous social networking site has come a long way since its Harvard University origins and has been open to the public since September 2006.
The best color for your CTAs. What hero images work best. How to tweak your headlines. Writing conversion focused copy. All of these are the bread and butter of writers like me.
Storytelling is primal. As humans evolved, night time storytelling around the fire pit became ingrained in human communication as did scratching out drawings of animals on cave walls.