Does Your Project Need a Web Designer or Web Developer? [INFOGRAPHIC]

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When it comes to building new websites or updating existing sites, most people don’t know the types of professionals they should hire to get the job done right. You don’t need to run the risk of hiring the wrong person; you just need to know how to compare your Web needs with the services that […]

Magnify Your Marketing Mojo with Memes – Here’s How

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Where would the web be without memes? Whether they inspire a chuckle or a groan, memes have become an integral part of the web landscape. The term was first used by Richard Dawkins in his 1976 book The Selfish Gene in relation to how cultural information spreads, but the concept has since been hijacked by […]

11 Resources to Help You Create a Flat Design Responsive Site

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2014’s web design slogan might as well be “Flat is Where It’s At.” All over the web, you’ll find dozens of tutorials, elements and examples showing you how to create your own flat-style web design. But what exactly is a flat design—and why should you care? As it turns out, flat web design is just […]

3 Landing Page Resolutions for the New Year

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It’s that time of the year again. Just a few weeks into the New Year. Your New Year resolutions are still going strong… or may be beginning to fizzle… again! But you still have new hopes for your business. Just as the long-term benefits of any personal resolution (morning workouts anyone??) do not make you stick […]

Never Redesign Your Website Without This Strategy!

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Since the dawn of the web age, companies have been trapped in the website redesign cycle. Every five years or so, a CXO decides the site design is looking “tired” and needs to be re-thought. Often the company pays little consideration to whether the new design will improve results. “It’s new,” they’ll think, “so it […]

How to Use Colors for More Effective Landing Pages

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We all know that colors play a large role in our marketing efforts, but have you ever taken a closer look at how color may be affecting your bottom line? Believe it or not, color has a powerful influence on our emotions and decision making abilities, not to mention our first impressions of everything from […]

Eye Tracking 101: How Your Eyes Move on a Website

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Putting together a great looking website is a great start, but it is just a start. True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization. Knowing how the viewers of your site really see it can help to shine light on new and/or […]

Responsive Web Design: 6 Tips to Improve Performance and UX

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2013 has seen a significant increase in the number of people turning to Responsive Web Design as a solution to deliver a consistent experience across different screen resolutions. Here’s why. Web visitors expect a similar experience regardless of the device they are using. Therefore, if a person visits your site and it is not optimized […]