A Round Up Of Social Sentiment Tools For Every Budget

social sentiment tools cost

People are talking – millions of them.  And it’s being archived. The socially connected world is like a humongous focus group providing terabytes of rich data every second. Is it really possible to know how the market feels about you, your brands, your products and services? Yes.  It’s called social sentiment and it’s a hot […]

7 Outstanding Example Presentations Using Prezi


Prezi is a presentation tool that helps transform lack-luster, static presentations into engaging presentations that tell a story. Instead of moving slide to slide, like a PowerPoint or Keynote presentation, Prezi presentations capture content in a spatial context. Because of this, your audience may be more engaged with your presentation. If you’ve been using PowerPoint, […]

How To Get Started With Google+ Hangouts


Whether you want to meet, chat or broadcast, Hangouts are the killer feature of Google+. And since they will eventually integrate all of Google’s previous messaging apps, it’s a good time to learn how to leverage this technology for your business. But before you get to the Hangouts themselves, there are a couple of areas […]

How To Get Click-Through Traffic on the Social Web

Click Through Traffic Social Web

Getting clicks is getting harder and harder but when done properly, the social web can create traffic and conversions for your business. Allow me to illustrate… This morning I ran across this in my Twitter feed: Three minutes later I was registered for the webinar. 8 words. 1 link. The first step in getting clicks […]

How to Customize the Design of Your Social Media Profile

Customize Social Media Profiles

When it comes to social media networks, you typically have to work with a very standard template and format which can sometimes make it difficult to express your brand image. But there are places on certain networks that you can get creative. Here are four top social networks and the places you can customize graphics, […]

6 Reasons To Use Buffer to Schedule Your Tweets on Twitter


Chances are, you’re a busy person who wants to keep their Twitter account updated with great tweets. But you don’t want to take a break every hour or so to post them to your account. This is where Buffer comes in. Buffer is a Twitter app that allows you to add tweets to be sent […]

A Content Marketer’s Quick and Dirty Guide to Killing It with Google+


I hate it when people make predictions about the outcomes of events with an air of certainty. Stock market. Super Bowls. Weather. Because when it comes to making predictions, our rate of success usually stinks. This is why I was rolling my eyes when Brian Clark announced back in January that Google+ will become a tool […]

20 Creative Ways Brands Are Using Pinterest


Pinterest has quickly become one of the top referring traffic sources for retailers. Many brands have leveraged the capabilities of this popular social network through a number of key techniques. How does one go about getting their content re-pinned on Pinterest?  We’ll explore a few popular brands and see how they are maximizing the potential […]

How to Convince Your Clients To Use Social Media


As a marketing professional, one of your toughest challenges will be explaining to your clients why they need to be on social media. While it’s great to boast about the standard social media factoids like 901 million active members on Facebook or 140 million active users on Twitter, your clients will need something that applies […]