How To Craft An Effective Email In 15 Minutes Or Less

Improve Email Campaigns

Welcome back to the 6th article in this 8-part series on email marketing. So far we’ve covered… 1) Email Marketing: What’s Working Today 2) Which Email Marketing Service Is Right For You? 3) The Cold Hard Truth About Email Frequency 4) The 5-Step System For A Perfect Autoresponder 5) 3 Ways To Double Your Email Open […]

3 Ways To Double Your Email Open Rates

email marketing

Over the past 4 posts, we’ve covered a lot, including… Topic #1: Email Marketing:  What’s Working Today Topic #2: A Review Of The Best Email Tools And Who Should Use Them Topic #3: The Importance Of Email Frequency Topic #4: The 5-Step System For A Perfect Autoresponder I hope you’ve been enjoying the articles. And […]

The 5-Step System For A Perfect Autoresponder

Email marketing consistency

Welcome back to another article in this series on email marketing. So far we’ve covered… 1) Email Marketing: What’s Working Today 2) Which Email Marketing Service Is Right For You? 3) The Cold Hard Truth About Email Frequency In the last article, we discussed the different between autoresponders and broadcast emails. In today’s article, we’ll […]

5 Killer Examples of Retention Email Marketing

click-through-traffic-social-web

Everyone sends newsletters these days and for good reason: they work. But what emails are you sending to specifically ensure your customers come back and buy again? None? Well, you’re not alone! Customer retention is a complex beast and understanding ways you can use email to increase your customer retention will lead to a direct increase in the […]

How 7 Businesses Improved Their Email Marketing Campaigns

Improve Email Campaigns

Although some marketers and analysts love to declare that “email marketing is dead” – nothing could be further from the truth.  Yes, the old-style of top-down, one way email communication is dead, and has been for some time. If you’re still struggling with a low open rate, a dismal click-through rate (CTR) or wondering “where […]

Email Marketing: The Cold Hard Truth About Frequency

Email Marketing Frequency

Email marketing frequency has been a heated topic for years now. Some people believe one thing, others another. In virtually every argument I’ve ever seen, the problem was that people try to take ONE stance. There is just one answer. One way of doing things. This, as you may have guessed, is absolutely the wrong […]

The One Email That Belongs in Every Autoresponder Sequence

Email Autoresponder Sequence

John Fancher is Perry Marshall’s “go-to” copywriter and has written for the Glazer Kennedy Inner Circle among many others.  John writes A LOT…both copy and music. He’s particularly well-known for his expertise in writing autoresponders and plays a big role in Perry Marshall’s Autoresponder Bootcamp training program (a course I’ve taken and can very highly recommend). […]

Which Email Marketing Service Is Right For You?

Review Email Marketing Services

In the first article of my 8-part email marketing series, I showed you why email is not only alive and thriving, but essential to the success of your business. This week, we’ll review the various email marketing services that are out there and the pros and cons of each. First, you should know that there […]

Email Marketing: What’s Working Today

email-marketing-evolution

If you’ve heard that “email marketing is dead”… you need to forget everything you’ve heard and pay attention for the next few weeks as I begin my 8-series column on email marketing. Since this is my first post on The Daily Egg, let me introduce myself. My name is Jeremy Reeves.  I’m a direct response […]