5 Proven Headline Techniques To Skyrocket Your Conversion Rate

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Have you ever had the feeling that you just can’t seem to master the art of headlines? Perhaps you’ve thought to yourself, “I have all this useful information available, but how do I turn this data and technique into a masterful slate of high-converting headlines?” I hate to break it to you, but you’re doing […]

How to Take Your Landing Page from Meh to Marvelous

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The key to writing highly effective landing pages is simple: Make it as easy as possible for the user to say “yes.” Sometimes copywriters say too much, going off on a tangent or introducing information that confuses the reader. In other cases, copywriters say too little, forcing the reader to make assumptions. When content creates […]

7 Best Services For One-Click Landing Pages That Convert

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You know your landing pages are a crucial cog in the conversion funnel. You’ve probably read a few articles on crafting a solid landing page and perhaps even performed some A/B testing on a page you made. You also might have been less than impressed with the results. As I discussed in a previous article

Newbie Growth Hacker Series: Landing Pages that Convert [Part 2 of 3]

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In the first article of this series, we helped you set up ads to growth hack your way to more traffic on your landing pages. If you implemented that advice, we hope you’ve seen an increase in quality traffic, along with a boost in your bottom-line ROI simply by the fact that a big part […]

35% of Web Visitors Are ‘Spontaneous’ Buyers. Are You Alienating Them?

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What do great salespeople have in common? They’re great listeners and strong judges of character. When faced with detail-oriented prospects, they morph into data nerds. When faced with fast-moving prospects, they crank up the charm. This is often loosely described as being ‘good with people,’ but there’s a more technical explanation. It actually means that—whether […]

4 Reasons Your Traffic Is Increasing But Not Your Conversions

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Traffic and conversions. That’s what we want. And we usually start at the beginning, with traffic. I agree. Traffic is great. Have you ever logged into Google Analytics on a Monday morning and found something like this waiting for you?

Making Every Word Count: 3 Copywriting Must-Dos for Maximizing Conversions

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When one speaks of writing good copy, there’s a bunch of pointers that jump to the fore. From writing in the first person to using short paragraphs to keeping your language crisp and easy to understand, copywriting tips are endless. Most of these will help your copy be readable, interesting, even memorable. However, when you […]

5 Conversion Tweaks That Turn Stubborn Prospects Into Hyper Buyers

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We all have them in all our businesses. Those buyers that, despite your best efforts, simply refuse to buy what you’re selling. They sit on your list or become readers of your blog but never take action and spend money. The bad part is, these “stubborn buyers” make up a large portion of the people […]

Defining Happiness: The Oft-Forgotten Key to Conversion (Part 2)

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In part one of this blog series, I detailed the “conversion importance” of discovering what really makes your potential client or customer deliriously happy. It’s vital for conversion to determine what happiness really means in the mind of your website visitor. For that article, I dipped into the worlds of golf and vehicles in the […]