About Sharon Hurley Hall

Self-confessed word nerd and polymath Sharon Hurley Hall has the perfect job - as a professional freelance writer and blogger. And when she can indulge her geeky side and write about new web tools, it's a little slice of heaven.

Sharon has also worked as a journalist, a college professor (teaching journalism, of course), an editor and a ghostwriter in a career spanning 25 years. Currently, you can find Sharon's work on publications as diverse as Crazy Egg, Unbounce, OnePageCRM, Basic Blog Tips, Ragan PR, The Content Standard and IBM Midsize Insider.

She's often spotted hanging around on Twitter, LinkedIn, Google+ and Facebook.

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Articles by this author:

15 Can’t Miss Resources on Video Marketing & Video SEO

video marketing

If there’s one thing for certain as we move into 2014, it’s that video marketing is huge. So it’s important for marketers to get a grip on exactly what this means for their content strategy. Here’s a roundup of recent resources on video marketing to ensure that you can use this tactic effectively in the […]

14 Insights into Semantic Search and SEO

hummingbird

What if your favorite search engine weren’t a search engine? Actually, there’s no need to ask ‘what if’ because the transformation is already happening. Semantic search is taking over from the search algorithms that used to be the backbone of the web. But what is semantic search and why should we care about it? And […]

7 Signs That You Have Social Intelligence

social intelligence

Do you have social intelligence and are you using it in your business and marketing? If intelligence is the ability to gather, use and share knowledge and skills and business intelligence is the ability to gather, analyze and share data to improve business decision making, then social intelligence is the ability to gather, analyze and […]

CoSchedule–The Content Marketing Editorial Calendar to Beat All Others?

calendar and pen 2 - Tatarnikov

Are you using an editorial calendar for content management yet? As a blog owner or content marketer, you might have a love-hate relationship with the process of running your blog and juggling multiple content providers and social media platforms. It isn’t easy and it usually involves several tools. That’s why I was so excited to […]

Influence Marketing: It’s a Tribal Thing

tribe of elephants

Watch Discovery Channel much? There are always these programs where a cheetah (or another predator) stalks a lone baby elephant or gazelle at the back of the larger group. But if that herd turns around and works together, you’d better believe the cheetah will be running in the other direction. What does this have to […]

Twtrland: A Social Intelligence Tool that Gives Business Insights Too

hand drawing light bulb

Looking for a good way to understand what’s going on in your Twitter world? You’re not the only one. Israeli entrepreneur Guy Avigdor needed this functionality so much that he invented Twtrland to help him. “Twtrland came from a personal need for me to understand people on Twitter,” says Avigdor, “but then it evolved into […]

Improve Content Strategy with an Editorial Calendar: 14 Free Downloads

editorial calendar

If you need a tool that helps with strategy, organization and project management, then an editorial calendar is probably right for you. When working as editor of a monthly trade magazine, our annual editorial calendar helped us define the overarching themes we would be covering each month. And our paper-based monthly calendar (hey, it was […]

Phostir: The Traffic Light Usability Testing Tool

Phostir testing tool logo

Can a traffic light system help you troubleshoot and resolve web usability issues? That’s what Phostir promises. It was recently featured in our roundup of web usability tools and I decided to take it for a full test drive to see how it worked. Let’s get one thing out of the way early. The name […]