About Sharon Hurley Hall

Self-confessed word nerd and polymath Sharon Hurley Hall has the perfect job - as a professional freelance writer and blogger. And when she can indulge her geeky side and write about new web tools, it's a little slice of heaven.

Sharon has also worked as a journalist, a college professor (teaching journalism, of course), an editor and a ghostwriter in a career spanning 25 years. Currently, you can find Sharon's work on publications as diverse as Crazy Egg, Unbounce, OnePageCRM, Basic Blog Tips, Ragan PR, The Content Standard and IBM Midsize Insider.

She's often spotted hanging around on Twitter, LinkedIn, Google+ and Facebook.

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Articles by this author:

It’s Time to Get Google+ (14 Tips for 2014)

Getting started with Google+

Sorry, but Google+ isn’t going away. In fact, some might say it’s become inescapable, as the big G busily integrates it into everything. That’s why it’s essential to learn how to use this key network for building your brand. Here are 14 tips that not only help you “get” Google+ but also master it. Image: […]

Marketing for Sales: 7 Fixes to Help You Close the Deal

hammer and nails on top of a tree stump

The bottom line of marketing IS the bottom line. Sure, you want to build a relationship with your customers but you also want to make some money, right? If you want to close the deal and encourage customers to buy, then start by fixing these seven areas. Image credit: Howard Dickins 1. Upgrade Your Website […]

9 Must-Have Twitter Tools that Can Make You a Social Media Rock Star

tools

Whether you’re using it for sharing content, responding to followers, keeping up-to-date with the news or having fun, Twitter is an essential part of most marketers’ social media arsenal. But it gets even better when you manage your Twitter interactions with third-party tools. There are dozens of them, including Hootsuite, ManageFlitter, Untweeps and (my personal […]

15 Can’t Miss Resources on Video Marketing & Video SEO

video marketing

If there’s one thing for certain as we move into 2014, it’s that video marketing is huge. So it’s important for marketers to get a grip on exactly what this means for their content strategy. Here’s a roundup of recent resources on video marketing to ensure that you can use this tactic effectively in the […]

14 Insights into Semantic Search and SEO

hummingbird

What if your favorite search engine weren’t a search engine? Actually, there’s no need to ask ‘what if’ because the transformation is already happening. Semantic search is taking over from the search algorithms that used to be the backbone of the web. But what is semantic search and why should we care about it? And […]

7 Signs That You Have Social Intelligence

social intelligence

Do you have social intelligence and are you using it in your business and marketing? If intelligence is the ability to gather, use and share knowledge and skills and business intelligence is the ability to gather, analyze and share data to improve business decision making, then social intelligence is the ability to gather, analyze and […]

CoSchedule–The Content Marketing Editorial Calendar to Beat All Others?

calendar and pen 2 - Tatarnikov

Are you using an editorial calendar for content management yet? As a blog owner or content marketer, you might have a love-hate relationship with the process of running your blog and juggling multiple content providers and social media platforms. It isn’t easy and it usually involves several tools. That’s why I was so excited to […]

Influence Marketing: It’s a Tribal Thing

tribe of elephants

Watch Discovery Channel much? There are always these programs where a cheetah (or another predator) stalks a lone baby elephant or gazelle at the back of the larger group. But if that herd turns around and works together, you’d better believe the cheetah will be running in the other direction. What does this have to […]