About Leanne Byrom

Leanne Byrom has 13 years experience in digital solution design and delivery including user experience, information architecture, usability, development and project management of a wide range of internet, intranet, mobile device and software applications.

Solid technology and delivery background working across multi-cultural audiences and requirements cross sector but with a focus on ecommerce, retail and financial services.

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Articles by this author:

Improve Your User Experience with This Simple Design Tr...

Looking for a simple way to enhance user experience on your website? It’s as simple as adding...

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How To Design Mental Models That Create a Superior User...

“Much of this article is adapted or excerpted from the book Mental Models: Aligning Design...

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Can A “Mobile First” Responsive Web Design ...

Your website analytics will prove it.  The world has gone mobile. And smart marketers and web...

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How To Use Customer Data and Website Analytics To Creat...

Do you know who your customers are, where they live, their age group or spending patterns? Do you...

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What The Heck Is User Experience And Why Do You Need It...

Are you wondering what all the User Experience fuss is about? User Experience (UX) is somewhat of...

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6 Ways To Optimize Your eCommerce Checkout

Unfortunately, most eCommerce websites don’t do checkout very well. I believe this is mainly...

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