15 Twitter Hashtags for #WebDesign & How To Use Them

by 9 02/01/2012

If you are a Twitter hashtag veteran, bear with me for a moment.  We will get to some advanced stuff shortly.

For those that are new to Twitter hashtags, let’s start with the basics.

What are Twitter Hashtags?

Hashtags are a way of organizing Twitter.  Twitter users are able to sort tweets that contain a particular hashtag.  By viewing tweets that contain a hashtag, we are able to have conversations about topics on Twitter.

For example, any tweet with the #webdesign hashtag added to it can be easily found using Twitter.com or 3rd party tools like Hootsuite and Tweetdeck.

Adding a hashtag to a tweet allows it to go beyond your own network to as many people that are following that hashtag to see real time conversation about that topic.

You can see a hashtag in action by simply tweeting this post – I used the hashtag #WebDesign in the title so everyone who tweets it will get to use one right off the bat!

How to Use Twitter Hashtags

Hashtags can be used in a variety of ways for different purposes. Some useful ways to use them include the following.

Gain a Wider Audience for Your Message

Add a hashtag to your tweets (when relevant) to get a wider audience for your update. This way, instead of just your followers seeing your latest tweet on web design, you can add #webdesign to your tweet to get anyone who is following that hashtag to see it as well.

Capitalize on Trending Topics

Twitter Trending Topics

Be on the lookout for trending topic hashtags and add them to your tweets when applicable. Use the Trending topics on your Twitter homepage to see the latest. If you are looking to target a local marketing, click on the change link to see trends within a specific location.

Twitter Trend Location

If you’re not sure what a particular trend is about, you can click on it to see the latest tweets or go to What the Trend to see other user’s explanations of why something is popular.

Monitor Industry News

Following Twitter Hashtags in HootSuite

Want to follow hashtags in your industry? You can do it a few different ways. You could search for the hashtag on Twitter and use the Save this search button to save it on your Twitter account. But a better way to do it would be to use a Twitter management tool like HootSuite (shown above), Tweetdeck, or similar. These programs allow you to add a column to your dashboard with the hashtag and will automatically update the stream as new tweets come in.

In HootSuite, you would click the Add Stream button, then add #webdesign as your search query under the Search tab.

Add Stream in HootSuite

In Tweetdeck, you would click the Add Column button, select Search as the column type, and enter #webdesign in the search box.

Tweetdeck Add Column

This is a great way to see the latest tweets on industry-related hashtags. You’ll probably see everything from random quotes, popular articles, and even job listings.

Answer Questions on a Particular Topic

Follow Hashtag Questions in HootSuite

Take the above tip on following industry hashtags one step further by following questions asked on a particular hashtag by using the search query #webdesign ? -filter:links. Setting this search up on Twitter, HootSuite, Tweetdeck, or similar applications will allow you to see questions asked about a particular topic (mostly) without any links in the tweet. Answer these questions to help build your authority in the web design industry!

Create Valuable Resources

Web Design Paper.li

You can use sites like Paper.li which will allow you to create “newspapers” around hashtags. You can see this web design daily as an example.

Find the Top Products

Hashtag Analytics on Topsy

As a web designer, you might be asked your opinion on using particular things such as blog platforms. Use Topsy Analytics and enter the platforms mentioned by your client as hashtags to see the number of people talking about them. The one talked about the most is probably the best choice for your client and you, as the designer, since there will be more community support.

Great Twitter Hashtags for Web Designers

The following are a sampling of various design related hashtags that you can add to your own tweets or monitor within the web design industry.

  • #webdesign – Use this with any tweets on web design.
  • #webdesigner – Great hashtag if you are looking for a job as a web designer.
  • #typography – Want to talk type? Any font discussions and type inspiration should get tagged with this!
  • #cms – Talk about your favorite content management system (like #wordpress, #joomal, or #drupal) using this hashtag.
  • #branding – If you’re trying to attract business clients, be sure to emphasize how important branding is when it comes to great web design.
  • #webdevelopment – Once you’re beyond the design, you have to dig into the functionality. Use this hashtag to talk programming and beyond.
  • #html5 and #css3 – Get in on conversation about the latest resources for web programming.
  • #inspiration – Combined with #webdesign or even just #design, this tag tells others about the most inspiring sites or designs to spark some creative energy.
  • #UX – The most creative web design can fail if the user experience isn’t up to par. Talk about user experience with this hashtag.
  • #templates – Looking for a base template, or designing one for others? Add this hashtag with #webdesign or #design to get your message to the right audience.

Also, don’t forget about Twitter chats! Twitter chats are formed when groups of people meet at a certain time on Twitter to discuss a certain topic and use a specific hashtag, like #designchat. This Twitter chat for creative professionals happens on Wednesday at 8PM CST for one hour. Use the TweetChat site to monitor and engage with this Twitter chat. Find more Twitter chats and hashtags on the Twitter Chat Schedule spreadsheet on Google Docs.

How to Determine Which Hashtag to Use

Twitter Hashtag Popularity on Topsy Analytics

If you’re debating about using different variations of a hashtag like #webdesigner, #webdesign, or #web #design, then enter all three on the earlier mentioned Topsy Analytics tool. It will show you a graph of how many times each hashtag has been mentioned in the last day, week, two weeks, or month. Then Scroll down for a sampling of tweets with that hashtag plus some useful data about them.

Top Links in Topsy Analytics

The number under All shows the number of times that particular link has been tweeted. The number under Influential shows the likelihood that an influential user on Twitter will notice your update using that hashtag. Seeing how each tag is used and the popularity of tweets within the tag should help you make the best decision on what to use with your tweet.

Hashtags Aren’t Just for Twitter Anymore

Hashtags on Google+

Hashtags are no longer only for Twitter. They are starting to gain popularity on Google+ as well. Check out posts on Google+ tagged with #webdesign and start thinking about how you can incorporate hashtags to expand your Google+ audience as well. To monitor industry discussion on Google+, search for a hashtag and then use the Save this search button.

Google+ Save This Search

Then follow the discussion anytime using the links in the left sidebar of your Google+ account.

Google+ Saved Searches

Getting on Google+ hashtags could be a great way to get new followers – just be sure that your updates are Public so everyone can see them!

How do you use Twitter hashtags? What other ones would you suggest for web designers to use or follow? Please share them in the comments!

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About 

Kristi Hines is a freelance blogger, ghostwriter, and social media enthusiast. Her blog Kikolani covers blog marketing and blogging tips for personal, professional, and business bloggers.

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9 COMMENTS

Robin Cannon

Cool overview. Definitely find there are a lot of people out there who have a vague conception about what hashtags are, but don’t really know how to use them effectively. You can find some great tweets leading to great resources by permanently or semi-permanently following certain hashtags (although I tend to find that I end up with too many Tweetdeck columns if I try and follow everything I want!).

If you’re aiming at an external audience, be careful of the hashtags you’re using. Most particularly, be aware of some of the acronyms that might be confusing. Something like #cms or #ux are easily recognizable to people within a certain industry, but perhaps you’re trying to provide some resources to explain or introduce these topics; if that’s the cause then the audience might not be well targeted by the use of acronyms.

Question on the paper.li; I often get tagged as having contributed to these, but I can’t remember ever really getting any return traffic to my website, or Twitter follows, that are identifiably from that source. Are there any statistics on whether paper.li sites have any real audience on an individual basis? It’s an interesting aggregator service, but certainly I tend to trust personally curated sites far more.

February 1, 2012 Reply

    Kristi Hines

    Hi Robin,

    Good point on the acronym hashtags. :)

    Do you use Google Analytics? I see paper.li and their competitors, scoop.it & summify.com in my Traffic Sources > Referral Traffic section. With paper.li, you can click on the link in your Referral Traffic to see which users’ papers have sent the most traffic, and with the other two, you can see which posts on your site got the most traffic from them.

    February 1, 2012 Reply

Keith Glantz

Thanks for putting this together. #like

February 4, 2012 Reply

Tisha M. Silvers

Thanks for the great blog post! Most definitely going to share it with my connections!

February 6, 2012 Reply

Shred Pillai

Fantastic and generous sharing of rich know how for a public article. The instant insights in to the mystery and potential of hashtags revealed in this article indeed come from deep expertise. #lrose

February 19, 2012 Reply

Colleen Cole

I thought I was a power user of twitter – I mean, I write Boolean arguments to target tweets of interest, geotargettging them, etcetera. So I was truly surprised at how much I learned from this post. Thank you so much!

March 26, 2012 Reply

Dave Fox

Wow…great post, great website, and great company name. Keep up the great work, and thanks.

June 6, 2012 Reply


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